Archive for April, 2010

The NY Avant Garde


28 Apr

New York is still one of the big centers of the art world, and having a showing in the city still means a lot to an emerging artist trying to establish a name in the industry. But it is more of an industry here than it ever was before, and that might be true for every kind of art that people can sell. The city attracts artists as much as it attracts people who are good with numbers, and that can make for a lethal combination in art.

It’s one thing to visit and set foot outside of a gracious hotel and see some institutional art in the great institutions, but quite another to find small gallery spaces in Alphabet City and discover something essential and completely new. Those kinds of excitements might be fewer and farther between, or it may just be the cycle of history playing through again.

The art world at large does have a debt to Peggy Guggenheim , who was fortunate enough to be born extremely wealthy. She spent her life cultivating artists, and turned a few into lovers along the way, and made it possible for a number of struggling artists to make a living doing their work. When the institutional support wasn’t available, and it rarely is, she paid them herself so that they could keep working.

There were a lot of people in the world who didn’t like her, and Picasso was among these, who thought Guggenheim a dilettante. It does seem to be a misfortune that falls on strong women who play games where men are trying to hold the field. Her Art of the Century Gallery was a major turning point, and although it was only open for a few years, closing after Max Ernst ended their marriage and drove her back to Europe, it brought work to the U.S. It also gave a place for the artists she was cultivating a place to show. Whether or not her tastes were conceits or genuine, they did ring true with a pulse that ran through every layer of the local avant garde.

Four Ways to Get Content to Your Social Networking Site


13 Apr

Social Networking has become a great way to discuss your product and get information out to potential clients without a lot of work. It is word of mouth for the digital age. It used to be that the only people on social media sites were the 18-35 year olds. This is no longer true, and the majority of users now range between 14-65. With a range this broad, it is more important than ever to understand that it is content, not location that determines if your key audience will notice your product. If you create great content that is relevant to your industry, your clients will tell their friends about you. Here are a few ways to create content that will earn you more business.

Diversify your media.
Don’t just make text documents or videos, but rather diversify the media you produce. Make a few videos , and a few articles, write an e-book, or produce a newsletter with pictures and polls. For the most part below there will be discussion of writing media, but don’t just write it, do something else with it is a great way to make it more original and let your customers know that you know what you are doing. If you make something that they can interact with they are more likely to get to know you.

Write a list
Lists are easy to write, easy to read and give a lot of information off the bat. If you want to you can go deeper into each topic later in another post or article, but this can be a good spring board to jump into harder material, or a good way to cover shorter material.

Write about the news
Write about news articles that effect your industry or your product. If you sell art and art sales across the country are at an all time low, write about that, and your plan to bring them up. If you help people with pay day loans , then explain what problems pay day loans solve, and let it be known that they can’t solve everything.

Write solutions
Some people say to keep it positive, or to keep it controversial. Both of these are good points, but the real trick is not to stick to either of these things. Customers like to come away from your media feeling like you are the solution to their problems without it being sold to them. If you are going to be negative, present the solution. If you are going to criticize something important make sure you have a way to make it better.

Miami Based Gothic Cruise


01 Apr

This September if you’re planning to stay in Miami hit up the annual Gothic Cruise and Masquerade Ball . This event lasts from Saturday, September 25th until Saturday, October 2nd making it a full week of events both on and off the Carnival cruise ship the venue has chartered. Not to mention the pre-cruise parties and post-cruise parties being hosted at Miami hotels if you arrive early or aren’t ready to ship out as soon as you get back.

The Gothic Cruise and Masquerade Ball is run by its own travel agency with a keen eye to the whims of it’s clientele. Each year they have a vote to see which bands to book for the next cruise. This year I was rather happy to see The Cruxshadows on the bill after they experienced some technical difficulties after their car was broken into and valuable equipment stolen. Along with The Cruxshadows several other popular goth and dark wave bands are booked including Covenant , Funker Vogt, Panzer AG, and Prognosis. I’m sure this isn’t yet the full line up so keep watching the site for updates.

Several events besides concerts are lined up for this cruise. Once you’ve attended the orientation to receive the up to date list of events you’ll get to ask questions and the cruise policies will be gone over and make bookings for your shore excursions and last minute appointments Gothic Night at the Spa. There will be a huge autograph session where you can get your official cruise CD signed and pick up merchandise from all the attending bands.

There is even talk about doing a interactive Rocky Horror double feature with Repo: The Genetic Opera , provided they can get the licensing to show it. I haven’t seen an interactive showing for Repo: The Genetic Opera but I’m a huge fan of the movie and will have to get a full report from my friends that will be attending if it goes off.

On your last night before docking back in Miami be sure to make it to the Farewell Deck Party and exchange contact info with all the people you’ve met. This event will give you first dibs on booking for the next year’s cruise and all sorts of special discounts associated with it. Also this party is probably a great opportunity for after photos of all the newly tanned or sunburn sporting goths who have been out enjoying the sun a little too much and won’t be joining you back at the Miami hotel for the sponsored post cruise pool party.

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